The Danish company, which makes more pieces of jewellery than any other in the world, said organic sales are projected to rise 8-10 percent this year.

Certification schemes are meant to verify claims and accelerate progress. Critics say they may do more harm than good. The current spotlight is on Better Cotton, but the problem is far bigger.

The contemporary Hungarian label’s managing director outlined the retail strategy of the brand, which is to sit out the Copenhagen Fashion Week schedule in August in favor of a pop-up in the Danish capital.