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Rotate AW24
COPENHAGEN FASHION WEEK AW24, Modeuge

Rotate rolled out the raunchy red carpet

Rotate, Thursday, February 1, 2024, at 19.00, Pakhus11, 2100 Copenhagen Ø

Baum und Pferdgarten may have had chandeliers but, in typical Rotate fashion, the brand went all the way extra and had lighting befitting of the mansion in Saltburn. Staged at Pakhus 11, the whole space minus the walls was coated in red. For a brand that always brings the glitz and glamour (Hello, Lisa Rinna), Rotate kept it true to form.

In terms of looks, the classic Rotate staples returned with a gothic vengeance. A Rick Owens-flavoured leather jacket enshrouded a model’s body, with a collar that wrapped around the neck and shoulders. Seasoned muse Emili Sindlev donned a longline split-hem sequin dress with a thong purposefully on display. Interestingly, the piece was styled with a casual knitted jumper — customary Rotate, sensuous but sophisticated in approach. Cap-sleeved dresses dominated the runway: noticeable in subtle grey lace and pillarbox red, shown on different body types to exemplify the versatility of the silhouette.

The last few seasons have solidified Rotate as a key player within the wedding dress game. A simple halter-neck mini dress in ivory complete with a matching mesh veil was demure yet sexy. The final look consisted of an all-over sequin dress with a structured lattice skirt that trailed into a veil — a statement look for a bride aiming for a more show-stopping ensemble. Wedding guests were also covered. Pieces decorated with oversized rosettes took florals to new frontiers: the motifs erupted from the chest of bandeau tops and blossomed on one side of an extra-short mini skirt. 

To tie the theatrics together, models threw red rose petals for their final walk — right before the backdrop fell to the ground to reveal the Belvedere bar waiting in the wings. As always, it was a full-blown party: and, boy, was the audience engaged. 

See a selection of the show looks below and see the entire collection here.

Rotate AW24 James Cochrane
Rotate AW24 James Cochrane
Rotate AW24
Rotate AW24
Rotate Aw24
Rotate AW24
Rotate AW24
Rotate AW24
Rotate AW24
Rotate AW24
Rotate AW24
Rotate AW24
Rotate AW24
Rotate AW24