Den 16. november i Herning og den 17. november i København er der seminar for dig, der drømmer – eller ligefrem har en ambition – om at komme ind på det amerikanske marked.
Der er tale om en crash course, hvor alle kan være med – og så er det gratis. Arrangementet er et samarbejde mellem forskellige modeorganisationer, heriblandt DAFI, DM&T og WEAR.
Programmet er – bort set velkomsten – det samme i de to byer:
- 09.30-10.15 Velkomst (kun i København) v/ Rufus Gifford
- 10.00-10.15 Velkomst i Herning v/ Liz Jones & partners
- 10.15-10.30 New focus on the US market, DM&T / DAFI
– A joint venture to support the Danish fashion industry - 10:30 – 11:00 Introduction to the US, Liz Jones
– Economic status, geography, demographics, customs and border protection - 11:00 – 12:00 Retail Structure + Buyer Interaction v/ Renee Prince Filip & Liz Jones
– segmentation, retailer overview, how to approach buyers, etc - 12:00 – 12:30 Break for lunch
- 12:30 – 13:30 A showroom in the US – Katerina Caliva
– how to pick a good one, standard terms, pricing of goods, logistic solutions - 13:30 – 13:45 Trade Show Overview v/ Renee Prince Fillip and Katerina Caliva
– from buyer and sales agent perspective, opportunities available - 13:45 – 14:05 Legal Considerations in the US – Thomas Thorup, Thomas Martin LLP
– contracts, visas, subsidiaries and more - 14:05 – 14:20 Danish Success Story, To Be Determined
- 14:20 – 14:35 Danish Success Story, To Be Determined
- 14:35 – 15:05 Ecommerce and Digital Marketing Opportunities v/Jan Hjortshøj
- 15:05 – 15:15 How to Take the First Steps? v/ Liz Jones
– a roadmap towards an action plan, - 15:15 – 15:30 Q & A and wrap up
Tilmeld dig arrangementer i Herning ved at klikke her.
Tilmeld dig arrangementet i København ved at klikke her.
