Artikel: SS11 trend report

Trend forecaster Li Edelkoort previews spring-summer 2011 for
Trend forecaster Li Edelkoort previews spring-summer 2011 for

RESOURCES: summer 2011 

Trend forecaster Li Edelkoort previews spring-summer 2011 for


Now that we have started to reconstruct society and to solidify the fundamentals of our markets, that we have harnessed our energy and focussed on what we know how to do best, we suddenly want to break free from fear and aggression. We want to open the sluice that has oppressed and contained us for so long to let the waters float freely and wildly. Spilling out to discover new terrain and to carve out new matter; from the source of life to the stream of youth to the river of experience, of cascading creativity spilling into a sea of change, things get started, rapidly moving into new territory.

Like a river, fashion will break free with overwhelming fluidity becoming the principle of design for the near future. The fluency of the currents and waves and rapids and rivulets is reflected in the fluidity of folds and drapes and smocks and gathers, while froth and foam are rendered with fine pleating, layering and perforation. Cascading waterfalls of frills and ruffles will give majestic form to romanticism. Breaking waves of fine foamy jerseys will be layered to shield from a sudden summer breeze. The wilder currents of the ocean will stand for conceptual asymmetrical shapes while the stillness of the lake will ripple softly with crêpe and undulating yarns, reflective and minimal in a profound and deep dark blue.

The ever changing colours surrounding the aegean sea will inspire antique drapes and dresses descending from the olympus to our summer shores while the myths of man-mangling mermaids and love-starved loreleis will provide designers with an alibi to rekindle a blatant eroticism, imitating scales through beading and sequins. The great stories of narcissus and ophelia are giving form to reflective satin weaves and botanical patterns inspired by abundant water gardens. The vibrant colours and patterns of mysterious deep sea species will reflect on exotic, one-of-a-kind pieces of beach and eveningwear. Deep sea water is distilled and used for the intense washing and decolouring of blue denim. 


The slimy textures of algae, the translucent colours of jellyfish and the rubbery textures of squid are inspiring a new generation of high tech textiles with a humid character. These coated and polished surfaces will counterbalance a flood wave of laundered qualities washed in the river and dried in the sun, of a shabby chic nature including all fibre for all occasions in all markets. 

Exotic and primitive textiles and patterns are studied in the great rainforest rivers and muddy estuaries of the southern hemisphere, delivering exciting motifs of tropical birds and artistic fishes, foreign jungle flowers, stained and spotted wild cats and exclusive reptile skins.  

Thus these flushing fashions to come spell out a new society with rapids of radical new ideas, springs of resilient energies, meadows of mellow forms of well-being, rivulets of romantic ideals and oceans of organic life forms. A world that is impatient to incarnate a truly new era possessed with a fugitive and escapist nature ready to embrace the second decade of the century, roaring towards the twenties like a rushing torrent. 

Li Edelkoort and Trend Union are represented in Denmark by Pej Gruppen,

For information about viewing her trend books and attending trend seminars, please contact Louise Byg Kongsholm,